Industry Overview:
According to the latest report by IMARC Group, titled “Hair Mask Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” offers a comprehensive analysis of the industry, which comprises insights on the Hair Mask Market Report. The report also includes competitor and regional analysis, and contemporary advancements in the market. The global hair mask market reached a value of US$ 624.5 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 834.9 Million by 2027, exhibiting a CAGR of 4.84% during 2022-2027. A hair mask represents a deep conditioning treatment that is utilized to nourish and strengthen hair. It aids in minimizing hair fall and damage, maintaining a healthy scalp, ensuring shinier and softer hair, etc. A hair mask also helps in protecting heat-damaged, chemically colored, frizzy, and aging hair. It is commonly made using natural ingredients, such as bananas, eggs, avocado oil, honey, coconut oil, olive oil, etc. Presently, hair mask is widely available in cream and clay-based formulas that can be applied to dry, damaged, frizzy, and long hair.
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Market Trends:
Hair masks aid in controlling the damage caused by excessive usage of harsh shampoos, chemical treatments, and heating tools, including hair straighteners, curlers, blow dryers, etc. Besides this, a significant rise in online beauty tutorials encourages consumers to use these products in the comfort of their homes, which is further catalyzing the product demand. Moreover, numerous key manufacturers are using organic and silicone-free product variants to expand their consumer base, which is also augmenting the growth of the market. Additionally, the growing sales of hair masks through e-commerce platforms on account of their numerous benefits, such as cashbacks, doorstep delivery, faster product launch, wide product range, etc., will continue to drive the global market in the coming years.
Global Hair Mask Market 2022-2027 Analysis and Segmentation:
Competitive Landscape with Key Players:
The competitive landscape of the industry has also been examined along with the profiles of the key players being
- Aveda Corp. (The Estée Lauder Companies Inc.)
- COBIOSA
- Coty Inc.
- Davines S.p.A
- Kao Corporation
- Leonor Greyl USA
- L’Oréal S.A.
- Procter & Gamble
- Revlon Inc. (MacAndrews & Forbes Incorporated)
- Shiseido Company Limited
- Unilever plc
Key Market Segmentation:
Nature:
- Natural
- Organic
- Synthetic
End User:
- Individual
- Commercial
Distribution Channel:
- Online
- Offline
Breakup by Region:
- North America (United States, Canada)
- Europe (Germany, France, United Kingdom, Italy, Spain, Others)
- Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)
Key Highlights of the Report:
- Market Performance
- Market Outlook
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
Note: We are in the process of updating our reports. If you want to receive the latest research data covering the time period from 2023 to 2028, along with industry trends, market size, and competitive analysis, click on the request sample report. The team would be able to deliver the latest version of the report in a quick turnaround time.
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